💼 Audit Service ▸ PROSPECTS.md
updated 2026-07-15
Prospect Worksheet — fill BEFORE opening LinkedIn
No contact data was gathered overnight (deliberately — the list must come from Joshua’s head/LinkedIn). This worksheet turns “send to 10 warm contacts” from a vibe into a checklist. Fill the table over coffee, THEN open LinkedIn and work top-down.
Qualification filter — all 3 must be “yes” (or don’t send)
- Runs an SME or advises one? GF / Head of Ops / founder at a 10–100 person company — or a trusted advisor one intro away from one.
- Decision-maker or one intro away? Can they say yes to €990/€1,490 themselves, or warmly introduce the person who can?
- Relationship survives a pitch? If they never reply, is the relationship still fine? If a pitch would feel like a betrayal of the relationship, use Message F’s referral-ask framing instead — or skip.
Extra guardrail for rows tagged masawa-orbit: the relationship must be unambiguously personal (would you text them about non-work things?). Nothing through fund channels, brand, or shared resources.
Message key
- B = warm DM, DE, Mittelstand/GF
- C = warm DM, EN, founder/operator
- E = portfolio/LP-orbit personal note, EN
- F = follow-up nudge (5–7 days, no reply)
The list (target: 10 sends day 1, 15 rows filled)
| # | Name | Company | Segment (mittelstand / startup / masawa-orbit) | Relationship (strong / warm / thin) | Passes 3-question filter? | Msg | Sent (date) | Reply / outcome |
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Sources to mine (in order of warmth)
- Former colleagues now in GF/ops roles (LinkedIn: filter 1st-degree by “Geschäftsführer”, “COO”, “Head of Operations”, Berlin/DACH)
- Founders Joshua has advised personally
- Berlin AI-builder Slack members he has actually talked to (not just co-members)
- Masawa-orbit personal relationships (apply the extra guardrail above; cap at 3–5)
Tracking rules
- Log every send with a date — F goes out at sent-date + 5–7 days if no reply.
- One founding-cohort slot (€990 net) is mentionable in every message; when 5 are booked, stop offering it and update the landing page.
- Week-1 target: 2 booked intro calls. If 10 sends produce 0 replies by day 3, revisit the message, not the list.